Where and When
Upstate New York, June 25 - 28, 2015
I come from a background in teaching and I've developed a series of blogging workshops that is created for people who either have an idea for a blog and aren't sure where to begin, or people who have a blog that just isn't seeing the traffic nor generating the income that it could. My specialized blogging workshops will give you all the tools you need to take your blog to the next level. A quick overview of the workshops is below. More details in the schedule that follows. If you choose to participate in the blogging workshops, you'll need to bring your computer, a notebook and pen, your cell phone and camera, and a calendar or agenda.
Back to Blogging Basics: Determining your blog's vision, mission and potential. Determine your blog's reader profile and your blog's personality.
Uncovering the Secrets to Making Money from Your Blog: Determine ways your blog can generate revenue, and develop your blog's monetization strategy.
Photography Tips and Photoshoot: The basics of taking and editing great photos for your blog and how to pose for photos to get the most flattering image. Then, you'll hop in front of the lens of our professional grade camera for a head shot photoshoot. You'll retain all rights to the photos and will be able to use them on your blog.
Social Media Strategy: Learn what social media platforms are out there, how to use them, what content to share through each platform, and how to grow your following.
Marketing and Content: Develop a marketing plan for your blog, and create a content calendar specifically for your blog.
Secrets to a Successful YouTube Channel: The basics of what makes a great video, how to use your YouTube platform to generate revenue, and how to grow your following. Plus, what to do after your YouTube Channel to grow your blogging business.
How to work with brands within your blog's niche: Learn ways in which you can partner with brands in line with your blog's mission, and develop a template for how to reach out to them to ensure a reply.
Bloggers' Tea Time: we'll have two question and answer sessions over tea where you can ask any blogging related question.
Upstate New York Yoga and Blogging Retreat Schedule
Thursday, June 25, 2015
Arrive after 5:30pm to settle in and unpack 6:00-7:00pm - Yoga: Flow fundamentals. This workshop revisits the basics to ensure foundation and alignment, and from there we'll move into a playfully sequenced flow to music. 7:30pm - dinner 8:00pm - 9:00pm Blog workshop - Back to basics. In this workshop, we'll identify your blog's vision and mission so we can reaffirm the blog's potential. We'll develop a reader profile and determine your blog's personality. This is an opportunity to be introspective, and give and offer feedback to others. Friday, June 26, 2015
8:00am - 9:15am Yoga: Beginner arm balance workshop. This is a lighthearted class that focuses on taking the first steps toward arm balances. We'll loosen up with a great pre-inversion flow and then work on crow pose, headstand, forearm stand and more in a safe environment where you'll be supported and lovingly encouraged to get out of your comfort zone. 9:30am - breakfast 10:30 - 12:30 Blog workshop - Uncovering the Secrets to Making Money from Your Blog. In this workshop, you'll learn various ways your blog can earn money. We'll discuss your blog's money making potential, and analyze ways to improve your monetization strategy. 12:30 - 3:00pm free time, explore upstate, go out for lunch 3:00 - 4:30pm Blog workshop - Social Media Strategy. We'll discuss various social media platforms, how to use them, what type of content works best for each platform, and what social media platforms are best for your blog's growth. 4:30 - 5:00pm Bloggers' tea time - a question and answer session about anything you've learned so far or wasn't covered. 5:00pm - 6:00pm Blog workshop - Photography tips and photoshoot. Learn photography tips to take your blog's imagery to the next level. We'll talk about what makes a great photo, and how you can use those photos in your social media strategy. Then, we'll take it outside for a photoshoot. We'll talk about the basics of being photographed for the most flattering image, and our photographer will take professional quality head shots for your blog. These images will be edited and given to you digitally. 6:15 - 7:15pm Yoga: detox yoga. This is a calming yoga class with lots of twists and stretching to release tension and promote a sense of calm and clarity. 7:30pm dinner Saturday, June 27, 2015
8:00 - 9:15am Yoga: Blindfold yoga workshop. A slow flow set to soft music, this is a workshop about self-trust and intuition. It's about getting out of your own way, exploring possibilities, and letting go of self-doubt. 9:30am - breakfast 10:30 - 12:30 Blog workshop: Marketing and content. In the first part of this workshop, we'll discuss effective marketing strategies to help get the word out about your blog. The second part of the workshop will be dedicated to developing a content calendar for your blog. 12:30 - 5:00pm free time, explore upstate, go out for lunch 4:00pm - 5:00pm Blog workshop: Secrets of a Successful YouTube Channel. YouTube can be hugely beneficial to your blog. In this workshop we'll discuss what makes a great video, what types of content you should put out there, how to generate traffic for your channel, how a YouTube channel makes money, and develop a YouTube content calendar for your blog. 5:00pm - 6:00pm How to work with brands within your blog's niche. In this workshop we'll explore ways in which brands partner with blogs, identify brands within your blog's niche, and draft a template for pitching ideas to brands. You'll leave with all the tools you need to confidently reach out to companies for collaboration. 6:15pm - 7:15pm Yoga: yin/yang practice. This practice starts off with an athletic flow and then transitions into super slow movement for deep stretches and profound change. 7:30pm - dinner 8:30pm - 9:15pm Bloggers' tea time. This is a question and answer session. Feel free to ask any questions you have about something we covered earlier or something we haven't touched on. Sunday, June 28, 2015
8:00 - 9:15am Yoga: Vinyasa flow with guided meditation. Our last class of the weekend begins with a playfully sequenced vinyasa flow putting together all that we've learned, and ends in a guided meditation called yoga nidra. 9:30am - breakfast 10:30am - all good things must come to an end! Time to say our goodbyes.